Place in Time:

Books that will help you gauge your readiness for executive leadership and develop a foundation for mindful perception.

Ways of Seeing

John Berger’s Ways of Seeing is one of the most stimulating and the most influential books on art in any language. First published in 1972, it was based on the BBC television series about which the Sunday Times critic commented: “This is an eye-opener in more ways than one: by concentrating on how we look at paintings . . . he will almost certainly change the way you look at pictures.” By now he has.

The Hero with a Thousand Faces

Since its release in 1949, The Hero with a Thousand Faces has influenced millions of readers by combining the insights of modern psychology with Joseph Campbell’s revolutionary understanding of comparative mythology. In these pages, Campbell outlines the Hero’s Journey, a universal motif of adventure and transformation that runs through virtually all of the world’s mythic traditions. He also explores the Cosmogonic Cycle, the mythic pattern of world creation and destruction.

As part of the Joseph Campbell Foundation’s Collected Works of Joseph Campbell, this third edition features expanded illustrations, a comprehensive bibliography, and more accessible sidebars.

As relevant today as when it was first published, The Hero with a Thousand Faces continues to find new audiences in fields ranging from religion and anthropology to literature and film studies. The book has also profoundly influenced creative artists—including authors, songwriters, game designers, and filmmakers—and continues to inspire all those interested in the inherent human need to tell stories.

Acres of Diamonds

This stirring manifesto shows how to discover everything you need to succeed—where you least expect it.

So begins one of the most famous speeches of the twentieth century, a talk that educator and minister Russell H. Conwell delivered before literally thousands of audiences before his death in 1925. In its printed version Acres of Diamonds reached millions of readers around the world. Conwell’s great manifesto imparts one extraordinary lesson: All the wealth you could ever dream of, search for, or yearn after—in whatever form you wish for—exists right beneath your own feet. It is a message of determination, unconventional thinking, and positive living that came to influence a generation of motivational literature.

The Story of Philosophy

A brilliant and concise account of the lives and ideas of the great philosophers—Plato, Aristotle, Bacon, Spinoza, Voltaire, Kant, Schopenhauer, Spencer, Nietzsche, Bergson, Croce, Russell, Santayana, James, and Dewey—The Story of Philosophy is one of the great books of our time. Few write for the non-specialist as well as Will Durant, and this book is a splendid example of his eminently readable scholarship. Durant’s insight and wit never cease to dazzle; The Story of Philosophy is a key book for any reader who wishes to survey the history and development of philosophical ideas in the Western world.

Being and Time

“What is the meaning of being? ” This is the central question of Martin Heidegger’s profoundly important work, in which the great philosopher seeks to explain the basic problems of existence. A central influence on later philosophy, literature, art, and criticism—as well as existentialism and much of postmodern thought—Being and Time forever changed the intellectual map of the modern world. As Richard Rorty wrote in the New York Times Book Review, “You cannot read most of the important thinkers of recent times without taking Heidegger’s thought into account.” 

Siddhartha

This classic novel of self-discovery has inspired generations of seekers. With parallels to the enlightenment of the Buddha, Hesse’s Siddhartha is the story of a young Brahmin’s quest for the ultimate reality. His quest takes him from the extremes of indulgent sensuality to the rigors of ascetism and self-denial. At last he learns that wisdom cannot be taught — it must come from one’s own experience and inner struggle. Steeped in the tenets of both psychoanalysis and Eastern mysticism, Siddhartha presents a strikingly original view of man and culture, and the arduous process of self-discovery that leads to reconciliation, harmony, and peace.

Man and His Symbols

Man and His Symbols owes its existence to one of Jung’s own dreams. The great psychologist dreamed that his work was understood by a wide public, rather than just by psychiatrists, and therefore he agreed to write and edit this fascinating book. Here, Jung examines the full world of the unconscious, whose language he believed to be the symbols constantly revealed in dreams. Convinced that dreams offer practical advice, sent from the unconscious to the conscious self, Jung felt that self-understanding would lead to a full and productive life. Thus, the reader will gain new insights into himself from this thoughtful volume, which also illustrates symbols throughout history. Completed just before his death by Jung and his associates, it is clearly addressed to the general reader.

Thus Spoke Zarathustra

Friedrich Nietzsche’s most accessible and influential philosophical work, misquoted, misrepresented, brilliantly original and enormously influential

Nietzsche was one of the most revolutionary and subversive thinkers in Western philosophy, and Thus Spoke Zarathustra remains his most famous and influential work. It describes how the ancient Persian prophet Zarathustra descends from his solitude in the mountains to tell the world that God is dead and that the Superman, the human embodiment of divinity, is his successor. Nietzsche’s utterance ‘God is dead’, his insistence that the meaning of life is to be found in purely human terms, and his doctrine of the Superman and the will to power were all later seized upon and unrecognisably twisted by, among others, Nazi intellectuals. With blazing intensity and poetic brilliance, Nietzsche argues that the meaning of existence is not to be found in religious pieties or meek submission to authority, but in an all-powerful life force: passionate, chaotic and free. 

Anthem

Anthem is a dystopian fiction novella by Ayn Rand, written in 1937 and first published in 1938 in the United Kingdom. The story takes place at an unspecified future date when mankind has entered another Dark Age. Technological advancement is now carefully planned and the concept of individuality has been eliminated. A young man known as Equality 7-2521 rebels by doing secret scientific research. When his activity is discovered, he flees into the wilderness with the girl he loves. Together they plan to establish a new society based on rediscovered individualism.Rand originally conceived of the story as a play, then decided to write for magazine publication. At her agent’s suggestion, she submitted it to book publishers. The novella was first published by Cassell in England. It was published in the United States only after Rand’s next novel, The Fountainhead, became a best seller. Rand revised the text for the US edition, which was published in 1946.

The Fountainhead

The revolutionary literary vision that sowed the seeds of Objectivism, Ayn Rand’s groundbreaking philosophy, and brought her immediate worldwide acclaim.

This modern classic is the story of intransigent young architect Howard Roark, whose integrity was as unyielding as granite…of Dominique Francon, the exquisitely beautiful woman who loved Roark passionately, but married his worst enemy…and of the fanatic denunciation unleashed by an enraged society against a great creator. As fresh today as it was then, Rand’s provocative novel presents one of the most challenging ideas in all of fiction—that man’s ego is the fountainhead of human progress…

Rebellion: A Novel

From Joseph Roth, an allegorical yet decidedly modern novelist, comes this story of postwar disillusion, the limits of faith, and “personal fate as governed by the blind, casual workings of a machine controlled by no one and for which no one is responsible” (The New York Times).

When Andreas Pum returns from World War I, he has lost a leg but gained a medal. But unlike his fellow sufferers, Pum maintains his unswerving faith in God, Government, and Authority. Ironically, after a dispute, Pum is imprisoned as a rebel, and all that he believed in is now thrown into upheaval. Moving along at a breakneck clip, Rebellion captures the cynicism and upheavals of a postwar society. Its jazz-like cadences mix with social commentary to create a wise parable about justice and society.

Tao Te Ching

The Tao Te Ching is a series of meditations on the mysterious nature of the Tao–the Way, the guiding light, the very source of all existence. According to Lao Tzu (a name meaning “the old master”), the Tao is found where we would least expect it–not in the strong but in the weak; not in speech but in silence; not in doing but in “not-doing.”

Wise yet worldly, spiritual yet practical, the Tao Te Ching is beloved by seekers all the world over. This edition from Ancient Renewal is based on the 1919 public-domain translation by Dwight Goddard, significantly revised by Sam Torode to make this ancient work more accessible to contemporary readers.

Musashi

The classic samurai novel about the real exploits of the most famous swordsman.

Miyamoto Musashi was the child of an era when Japan was emerging from decades of civil strife. Lured to the great Battle of Sekigahara in 1600 by the hope of becoming a samurai–without really knowing what it meant–he regains consciousness after the battle to find himself lying defeated, dazed and wounded among thousands of the dead and dying. On his way home, he commits a rash act, becomes a fugitive and brings life in his own village to a standstill–until he is captured by a weaponless Zen monk.

During three years of solitary confinement, he delves into the classics of Japan and China. When he is set free again, he rejects the position of samurai and for the next several years pursues his goal relentlessly, looking neither to left nor to right.

Ever so slowly it dawns on him that following the Way of the Sword is not simply a matter of finding a target for his brute strength. Continually striving to perfect his technique, which leads him to a unique style of fighting with two swords simultaneously, he travels far and wide, challenging fighters of many disciplines, taking nature to be his ultimate and severest teacher and undergoing the rigorous training of those who follow the Way. He is supremely successful in his encounters, but in the Art of War he perceives the way of peaceful and prosperous governance and disciplines himself to be a real human being.

The Junior Executive:

Books that will help you understand the environment and conditions required for success as an executive in any organization.

Good to Great

The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:

• Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. 
• The Hedgehog Concept: (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. 
• A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. 
• The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.

“Some of the key concepts discerned in the study,” comments Jim Collins, “fly in the face of our modern business culture and will, quite frankly, upset some people.”

Applied Anthropology

The most up-to-date and accessible text on the subject, Applied Anthropology provides the skills, perspectives, and methodologies needed when working in today’s communities and organizations.

An invaluable resource, this practical book answers the question, “What can I do with a degree in Anthropology?” In addition to a focus on method, this book provides a solid foundation in the history, activities, and ethical concerns of applied anthropology. The book stresses decision-making and the need to understand policy through anthropological analysis. Because an anthropologist must communicate effectively with the general “non-anthropological” public, the text employs an accessible, jargon-free writing style. More than twenty case studies plus many “real-world” examples of anthropological practice reinforce the usefulness of anthropology in the real world. New material includes a summary of Elizabeth Guillette’s research, a case study summarizing the work of Kendall Thu on intensive livestock operations, an analysis of Rapid Assessment Procedures and a summarization of the work and ideas of Robert Chambers.

The Goal

Alex Rogo is a harried plant manager who has been given 90 days to save his failing factory. If he doesn’t improve the plant’s performance, corporate headquarters will close it down and hundreds of workers will lose their jobs. It takes a chance meeting with Jonah, a former professor, to help him break out of his conventional thinking and figure out what needs to be done. As Alex identifies the plant’s problems and works with his team to find solutions, the reader gains an understanding of the fundamental concepts behind the Theory of Constraints. Visual and fun to read, The Goal: A Business Graphic Novel offers an accessible introduction to the Theory of Constraints concepts presented in The Goal, the business novel on which it was based. The Goal is widely considered to be one of the most influential business books of all time. A bestseller since it was first published in 1984, the business novel has sold over 7 million copies, been translated into 32 languages and is taught in colleges, universities, and business schools around the world. Named to Time magazine’s list of the 25 Most Influential Business Management Books, it is frequently cited by executives as a favorite or must-read title.

Genius Explained

The cherished view of genius is that it is a special inborn gift: something mysterious, even miraculous. In Genius Explained, psychologist Michael Howe traces the lives of some exceptionally creative men and women, including Charles Darwin, the Brontë sisters, George Eliot, Michael Faraday, Albert Einstein and the railway inventor George Stephenson. Their biographies reveal how the extraordinary capabilities of these people were clearly rooted in the experiences and opportunities that forged their characters. Eschewing mysticism, Howe’s study shows that to be a genius demands a strong sense of direction and an extraordinary degree of commitment, focus, practice, ardous training and drive. Michael J.A. Howe is professor of psychology at the University of Exeter. 

Sources of Power

A modern classic about how people really make decisions: drawing on prior experience, using a combination of intuition and analysis.

Since its publication twenty years ago, Sources of Power has been enormously influential. The book has sold more than 50,000 copies, has been translated into six languages, has been cited in professional journals that range from Journal of Marketing Research to Journal of Nursing, and is mentioned by Malcolm Gladwell in Blink. Author Gary Klein has collaborated with Nobel laureate Daniel Kahneman and served on a team that redesigned the White House Situation Room to support more effective decision making. The model of decision making Klein proposes in the book has been adopted in fields including law enforcement training and petrochemical plant operation. 

Seven Pillars of Wisdom

As Angus Calder states in his introduction to this edition, Seven Pillars of Wisdom is one of the major statements about the fighting experience of the First World War’. Lawrence’s younger brothers, Frank and Will, had been killed on the Western Front in 1915. Seven Pillars of Wisdom, written between 1919 and 1926, tells of the vastly different campaign against the Turks in the Middle East – one which encompasses gross acts of cruelty and revenge and ends in a welter of stink and corpses in the disgusting ‘hospital’ in Damascus. Seven Pillars of Wisdom is no ‘Boys Own Paper’ tale of Imperial triumph, but a complex work of high literary aspiration which stands in the tradition of Melville and Dostoevsky, and alongside the writings of Yeats, Eliot and Joyce.

The Prince

The Prince is sometimes claimed to be one of the first works of modern philosophy, especially modern political philosophy, in which the effective truth is taken to be more important than any abstract ideal. It was also in direct conflict with the dominant Catholic and scholastic doctrines of the time concerning how to consider politics and ethics. Although it is relatively short, the treatise is the most remembered of Machiavelli’s works and the one most responsible for bringing the word “Machiavellian” into usage as a pejorative. It also helped make “Old Nick” an English term for the devil, and even contributed to the modern negative connotations of the words “politics” and “politician” in western countries. 

The Design of Everyday Things

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. 
The fault, argues this ingenious — even liberating — book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.

The Design of Everyday Things is a powerful primer on how — and why — some products satisfy customers while others only frustrate them.

The Person and the Situation

How does the situation we’re in influence the way we behave and think? Professors Ross and Nisbett eloquently argue that the context we find ourselves in substantially affects our behavior in this timely reissue of one of social psychology’s classic textbooks. With a new foreword by Malcolm Gladwell, author of The Tipping Point.

Chimpanzee Politics

The first edition of Frans de Waal’s Chimpanzee Politics was acclaimed not only by primatologists for its scientific achievement but also by politicians, business leaders, and social psychologists for its remarkable insights into the most basic human needs and behaviors. Twenty-five years later, this book is considered a classic. Featuring a new preface that includes recent insights from the author, this anniversary edition is a detailed and thoroughly engrossing account of rivalries and coalitions―actions governed by intelligence rather than instinct. As we watch the chimpanzees of Arnhem behave in ways we recognize from Machiavelli (and from the nightly news), de Waal reminds us again that the roots of politics are older than humanity.

Say and Do:

Books that will help you develop the context of an environment that supports organizational growth as well as individual growth for you as a more senior leader.

The Meditations

Meditations is a series of personal writings by Marcus Aurelius, Roman Emperor 161–180 CE, setting forth his ideas on Stoic philosophy.Marcus Aurelius wrote the 12 books of the Meditations in Koine Greek as a source for his own guidance and self-improvement. It is possible that large portions of the work were written at Sirmium, where he spent much time planning military campaigns from 170 to 180. Some of it was written while he was positioned at Aquincum on campaign in Pannonia, because internal notes tell us that the second book was written when he was campaigning against the Quadi on the river Granova (modern-day Hron) and the third book was written at Carnuntum. It is not clear that he ever intended the writings to be published, so the title Meditations is but one of several commonly assigned to the collection. These writings take the form of quotations varying in length from one sentence to long paragraphs.

The Consolations of Philosophy

From the internationally heralded author of How Proust Can Change Your Lifecomes this remarkable new book that presents the wisdom of some of the greatest thinkers of the ages as advice for our day to day struggles.

Solace for the broken heart can be found in the words of Schopenhauer. The ancient Greek Epicurus has the wisest, and most affordable, solution to cash flow problems. A remedy for impotence lies in Montaigne. Seneca offers advice upon losing a job. And Nietzsche has shrewd counsel for everything from loneliness to illness. The Consolations of Philosophy is a book as accessibly erudite as it is useful and entertaining. 

On War

Carl von Clausewitz entered the Prussian military at the age of twelve as a Lance-Corporal and would go on to obtain the rank of Major-General. In “On War”, Clausewitz draws upon his experiences fighting in the French Revolution and Napoleonic Wars, as well as his military studies at the “Kriegsakademie”, or Prussian War Academy, which he would eventually become director of. Clausewitz employs a dialectical approach to military analysis, which leads to frequent modern misinterpretation. Described as both a realist and a romantic, Clausewitz argued that war could not simply be reduced to the logistics on the ground but rather called for rapid decision making by alert commanders responding to unexpected developments unfolding under the “fog of war”. First published in 1832, “On War” is a mainstay of modern military colleges, a monumental work of military analysis and philosophy, which continues to be studied and interpreted to this day. This edition is printed on premium acid-free paper and follows the classic translation of Colonel J. J. Graham.

Shogun

Powerful and engrossing, capturing both the rich pageantry and stark realities of life in feudal Japan, Shgun is a critically acclaimed powerhouse of a book. Heart-stopping, edge-of-your-seat action melds seamlessly with intricate historical detail and raw human emotion. Endlessly compelling, this sweeping saga captivated the world to become not only one of the best-selling novels of all time but also one of the highest-rated television miniseries, as well as inspiring a nationwide surge of interest in the culture of Japan. Shakespearean in both scope and depth, Shogun is, as the New York Times put it, “”not only something you read–you live it.”” Provocative, absorbing, and endlessly fascinating, there is only one: Shogun.

Man’s Search for Meaning

Psychiatrist Viktor Frankl’s memoir has riveted generations of readers with its descriptions of life in Nazi death camps and its lessons for spiritual survival. Between 1942 and 1945 Frankl labored in four different camps, including Auschwitz, while his parents, brother, and pregnant wife perished. Based on his own experience and the experiences of others he treated later in his practice, Frankl argues that we cannot avoid suffering but we can choose how to cope with it, find meaning in it, and move forward with renewed purpose. Frankl’s theory-known as logotherapy, from the Greek word logos (“meaning”)-holds that our primary drive in life is not pleasure, as Freud maintained, but the discovery and pursuit of what we personally find meaningful.

At the time of Frankl’s death in 1997, Man’s Search for Meaning had sold more than 10 million copies in twenty-four languages. A 1991 reader survey for the Library of Congress that asked readers to name a “book that made a difference in your life” found Man’s Search for Meaning among the ten most influential books in America. 

The Castle

Left unfinished by Kafka in 1922 and not published until 1926, two years after his death, The Castle is the haunting tale of K.’s relentless, unavailing struggle with an inscrutable authority in order to gain access to the Castle. Scrupulously following the fluidity and breathlessness of the sparsely punctuated original manuscript, Mark Harman’s new translation reveals levels of comedy, energy, and visual power previously unknown to English language readers.

Ogilvy on Advertising

A candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business.”

Told with brutal candor and prodigal generosity, David Ogilvy reveals:

• How to get a job in advertising
• How to choose an agency for your product
• The secrets behind advertising that works
• How to write successful copy—and get people to read it
• Eighteen miracles of research
• What advertising can do for charities

Poor People’s Movements

Have the poor fared best by participating in conventional electoral politics or by engaging in mass defiance and disruption? The authors of the classic Regulating The Poor assess the successes and failures of these two strategies as they examine, in this provocative study, four protest movements of lower-class groups in 20th century America:
— The mobilization of the unemployed during the Great Depression that gave rise to the Workers’ Alliance of America
— The industrial strikes that resulted in the formation of the CIO
— The Southern Civil Rights Movement
— The movement of welfare recipients led by the National Welfare Rights Organization.

Military Strategy

Because of his long experience with the formulation of military strategy in the United States, Admiral Wylie’s analyses and opinions are well worth the attention of military professionals, government leaders, newspaper editors, commentators and scholars. Because he has a freewheeling mind and is unhampered by orthodox military terms and the prevailing dogmas, his book will be of keen interest to laymen concerned about our nation’s welfare and future.

Tristes Tropiques

A milestone in the study of culture from the father of structural anthropology

This watershed work records Claude Lévi-Strauss’s search for “a human society reduced to its most basic expression.” From the Amazon basin through the dense upland jungles of Brazil, Lévi-Strauss found the societies he was seeking among the Caduveo, Bororo, Nambikwara, and Tupi-Kawahib. More than merely recounting his time in their midst, Tristes Tropiques places the cultural practices of these peoples in a global context and extrapolates a fascinating theory of culture that has given the book an importance far beyond the fields of anthropology and continental philosophy. The author’s fresh approach, sense of humor, and openness to the sensuous mystique of the tropics make the scientific thrust of the book eminently accessible.